CHUBU

From the Chubu region of Japan, famous for its Mt.Fuji, we deliver to the world traditional crafts that are beautiful as art, as well as delicious foods and sweets made from local products.

Gold leaf products from Kanazawa, Kutani ware from southern Ishikawa, Tokoname ware from Aichi, and Takaoka castings from Toyama, all produced with refined taste and technique, are representative of traditional crafts in the Chubu region.

Mt. Fuji, the symbol of Japan, is available in a wide variety of items such as plates, printed T-shirts, compact mirrors, towels, tableware, and sake cups.
Enjoy Hokusai's world with plates depicting "Thirty-six Views of Mount Fuji", hanging scrolls, and other small items!

Stay healthy and beautiful from inside and outside with soups and cosmetics.
Enjoy healthy, delicious meals with Samgye-tang made with ginseng from Shinshu, Japan!

Rice is not only a raw material for everyday meals and sake, but also for sweets, which have been loved in Japan since ancient times.
Try Happy Turn and other rice crackers from Kameda Seika, Japan's largest rice cracker manufacturer, located in Niigata, a famous rice-producing region!